nemo

nemo

Using art and technology to restore coral reefs

COMPany

Nemo – Side project

My Role

Founder, designer & developer

Platform

Desktop, Tablet, Mobile

year

2022 - 2023
background

Nemo is a coral restoration website that I founded, designed, and developed.

As an environmentalist, I’m passionate about designing products that contribute to the planet’s well-being. Nemo was born from this passion, with the goal of connecting eco artists with coral restoration foundations to raise funds for reef restoration through the sale of eco-conscious art, leveraging NFT technology.

the problem

Lack of funds threatening coral restoration initiatives.

I started by diving into the challenges these foundations were facing. The biggest issue? A serious lack of funds.

On top of that, I found out they were struggling with things like:

keeping their data organized

tracking their impact

making their websites easy to use

design solution

Three hubs, one mission.

Nemo was designed with three core sections, each aimed at addressing the specific needs I identified:

1

The Coral Hub: aggregating data and insights from top coral foundations.

2

The Artist Hub:
connecting eco artists with restoration projects.

3

The Collections Hub: showcasing art collections that support coral restoration.

design solution

The Coral Hub

An online platform that aggregates data, studies, and statistics on coral restoration. It also details the types of projects each foundation is working on. To date, we’ve partnered with 8 top foundations.

design solution

The Artist Hub

A network of eco-conscious artists willing to donate a portion of their proceeds to coral restoration efforts. This hub connects these artists with foundations to create impactful collaborations.

design solution

The Collections Hub

This section showcases the art collections created by our partnered artists to support coral restoration. Through three collections launched in 2023, Nemo raised $10K for restoration efforts.

lessons learned

Using design and technology to drive environmental change.

This project reinforced my belief that tech can be a powerful tool for environmental conservation. By focusing on clear communication and leveraging innovative technologies like NFTs, it’s possible to create platforms that not only raise awareness but also generate tangible results for the planet.

It was also an incredibly empowering experience to develop this website from scratch in Webflow without writing a single line of code.